Accor, a world-leading hospitality group, and Visa, the global leader in digital payments, yesterday announced a global partnership to bring new payment experiences to ALL-Accor Live Limitless loyalty members.
The partnership will bring together Accor’s loyalty program and Visa’s global payment capabilities to create the new ALL Visa card. Members who apply for the new Visa card will be able to use it for everyday purchases everywhere Visa is accepted. Accor will be collaborating with Visa partner financial institutions and banks in key markets across Europe, North and South America, Middle East and Asia Pacific to issue the new ALL Visa card. It will offer members tailored rewards based on customer preferences and the ability to earn more loyalty points when staying at an Accor property or when making purchases.
Accor boasts a portfolio of strong and iconic brands across all segments in the most promising markets around the globe. Through strategic acquisitions and partnerships with prestigious luxury and lifestyle brands such as Raffles, Fairmont, Sofitel, Banyan Tree, Mondrian and Delano, the Group offers unique experiences through its 39 hotel brands, in more than 5,000 hotels and residences across 110 destinations.
Through the partnership with Visa, Accor is enhancing the benefits of its recently launched loyalty program, ALL–Accor Live Limitless, to its 64M loyal member base and more than 250M customers globally. The introduction of the ALL Visa card will enable the Accor Group to engage customers beyond their stay, via an industry leading loyalty program, offering ALL members the ability to earn points, enjoy new experiences and even more hotel nights.
The introduction of ALL Visa payment cards aims to leverage Accor’s augmented hospitality ecosystem to engage customers beyond their stay via industry-leading benefits and innovative digital, mobile-first experiences.